The client was was taking a while to get us approvals for this campaign. So instead of just waiting with the editor, we took a look through all our b-roll and kept on editing.
There’s nothing like a good pun. So we turned our behind the scenes footage into a series dubbed “Behind the Scions.” Turns out the client loved it, posted them, and they got a combined 3.3 million views in free media. Weird, right?
